How it works
Most businesses are sold quietly. Staff don't know, customers don't know, and competitors certainly shouldn't. Everything here is built around that.
A listing carries the numbers, the location and the story — not your name, your address or your staff. Buyers see enough to know whether it's for them, and nothing that identifies you.
Before a conversation starts, choose what a buyer has to tell you: how they'd finance it, what capital they have, what they'd do in the first year. Add up to four questions only your business needs answered.
Every inquiry arrives with the buyer's profile attached, a fit score against your listing, and the reasoning behind it — what they're funding it with, what they've run before, what they'd do in year one. Nobody is blocked from knocking, so you lose no volume; you simply know who's serious before you spend an evening on a call.
Send an NDA from inside the platform. Reveal who you are when you're ready, not as a side effect of answering a message. Move the deal forward one stage at a time.
Industry, province, price range, cash flow. Every visit afterwards opens filtered to it. Widen the search any time — it stays widened only if you say so.
When a business matching your criteria is listed, you get an email. One click to stop them, no account gymnastics.
No form standing between you and a seller — the inquiry always lands. What decides how fast you hear back is your profile: sellers see what you'd fund it with, what you've run before and what you'd do in year one, so the buyers who've filled that in get answered first.
Message the seller without either of you giving up your identity. Sign the NDA in the platform. Get the detail once there's trust on both sides.
A deal moves through the same seven stages whoever is on either side. Both parties can see where things stand, and each step is recorded, so nobody has to reconstruct who said what from an email thread six weeks later.
Fair Market Exchange is the marketplace. Buying or selling a business well usually takes a few specialists alongside it, and knowing which you need — and when — saves more than it costs.
Run the sale for you: pricing, marketing, qualifying buyers, managing the process through to close.
Put a defensible number on the business, and explain the reasoning behind it.
Clean up the books, normalise the earnings, and work through the tax consequences of how a deal is structured.
Draft and negotiate the purchase agreement, handle due diligence, and deal with leases, licences and employment contracts.
Tell us what you’re trying to do and we’ll point you at people who do this work in your province. We don’t take a referral fee, and we don’t vouch for anyone — check references and fees yourself, the same as you would for any professional.
Listing a business is free. Browsing is free, and you only need an account to inquire or to get alerts. We would rather have a busy marketplace than a small paying one.
If you want a broker to run the sale for you rather than doing it yourself, that’s a separate conversation — get in touch.